{"id":7093,"date":"2026-08-17T17:40:21","date_gmt":"2026-08-17T14:40:21","guid":{"rendered":"https:\/\/curated.spot\/en\/business\/"},"modified":"2026-08-17T18:00:38","modified_gmt":"2026-08-17T15:00:38","slug":"entreprise","status":"publish","type":"page","link":"https:\/\/curated.spot\/fr\/business\/","title":{"rendered":"Pour les entreprises"},"content":{"rendered":"<main class=\"curated-journal curated-business-hub\">\n            <section class=\"curated-journal-hero curated-journal-hero--hub\">\n                <div class=\"curated-journal-hero__halo\" aria-hidden=\"true\"><\/div>\n                <div class=\"curated-journal-hero__inner\">\n                    <p class=\"curated-journal-kicker\"><span>Spot s\u00e9lectionn\u00e9<\/span> pour les entreprises<\/p>\n                    <div class=\"curated-journal-hero__grid\">\n                        <div>\n                            <h1>D\u00e9veloppez votre entreprise d'hospitalit\u00e9 gr\u00e2ce \u00e0 une meilleure d\u00e9couverte locale<\/h1>\n                            <p class=\"curated-journal-hero__lede\">Guides pratiques de croissance pour les restaurants, caf\u00e9s, bars et h\u00f4tels couvrant le SEO local, les avis, les m\u00e9dias sociaux, la recherche IA, les classements, les revenus et la conversion.<\/p>\n                            <div class=\"curated-journal-actions\">\n                                <a class=\"curated-journal-button is-light\" href=\"https:\/\/curated.spot\/fr\/dashboard\/?sc_view=create-spot\">Soumettre un Spot <span aria-hidden=\"true\">\u2197<\/span><\/a>\n                                <a class=\"curated-journal-text-link\" href=\"#business-topics\">Parcourez les guides <span aria-hidden=\"true\">\u2193<\/span><\/a>\n                            <\/div>\n                        <\/div>\n                        <aside class=\"curated-journal-hero__statement\">\n                            <span>Un journal pour<\/span>\n                            <strong>les personnes rendant les lieux locaux impossibles \u00e0 ignorer.<\/strong>\n                            <p>Des strat\u00e9gies claires pour la d\u00e9couverte, la r\u00e9putation, le contenu et les revenus \u2014 sans manuels g\u00e9n\u00e9riques.<\/p>\n                        <\/aside>\n                    <\/div>\n                <\/div>\n            <\/section>\n\n            <section id=\"business-topics\" class=\"curated-journal-section curated-journal-topics\">\n                <div class=\"curated-journal-section-heading\">\n                    <p class=\"curated-journal-kicker\">Choisissez une direction<\/p>\n                    <h2>Tout ce qui fait avancer une entreprise d'hospitalit\u00e9.<\/h2>\n                    <p>Chaque collection est con\u00e7ue pour des d\u00e9cisions qui fonctionnent dans le monde r\u00e9el, pas pour des m\u00e9triques de vanit\u00e9.<\/p>\n                <\/div>\n                <div class=\"curated-journal-topic-grid\">\n                                <article class=\"curated-journal-topic-card\" data-card=\"1\">\n                <a href=\"https:\/\/curated.spot\/fr\/business\/local-seo\/\">\n                    <span class=\"curated-journal-topic-card__index\">01<\/span>\n                    <span class=\"curated-journal-topic-card__arrow\" aria-hidden=\"true\">\u2197<\/span>\n                    <p>PILIER TH\u00c9MATIQUE<\/p>\n                    <h3>SEO local &amp; Google Maps<\/h3>\n                    <span class=\"curated-journal-topic-card__keyword\">SEO local pour les restaurants<\/span>\n                <\/a>\n            <\/article>\n                        <article class=\"curated-journal-topic-card\" data-card=\"2\">\n                <a href=\"https:\/\/curated.spot\/fr\/business\/marketing\/\">\n                    <span class=\"curated-journal-topic-card__index\">02<\/span>\n                    <span class=\"curated-journal-topic-card__arrow\" aria-hidden=\"true\">\u2197<\/span>\n                    <p>PILIER TH\u00c9MATIQUE<\/p>\n                    <h3>Marketing &amp; Croissance dans l'Hospitalit\u00e9<\/h3>\n                    <span class=\"curated-journal-topic-card__keyword\">marketing de l'hospitalit\u00e9<\/span>\n                <\/a>\n            <\/article>\n                        <article class=\"curated-journal-topic-card\" data-card=\"3\">\n                <a href=\"https:\/\/curated.spot\/fr\/business\/ai-search\/\">\n                    <span class=\"curated-journal-topic-card__index\">03<\/span>\n                    <span class=\"curated-journal-topic-card__arrow\" aria-hidden=\"true\">\u2197<\/span>\n                    <p>PILIER TH\u00c9MATIQUE<\/p>\n                    <h3>Recherche IA, AIO &amp; GEO<\/h3>\n                    <span class=\"curated-journal-topic-card__keyword\">Recherche IA pour les restaurants<\/span>\n                <\/a>\n            <\/article>\n                        <article class=\"curated-journal-topic-card\" data-card=\"4\">\n                <a href=\"https:\/\/curated.spot\/fr\/business\/reviews\/\">\n                    <span class=\"curated-journal-topic-card__index\">04<\/span>\n                    <span class=\"curated-journal-topic-card__arrow\" aria-hidden=\"true\">\u2197<\/span>\n                    <p>PILIER TH\u00c9MATIQUE<\/p>\n                    <h3>Avis &amp; R\u00e9putation<\/h3>\n                    <span class=\"curated-journal-topic-card__keyword\">avis sur les restaurants<\/span>\n                <\/a>\n            <\/article>\n                        <article class=\"curated-journal-topic-card\" data-card=\"5\">\n                <a href=\"https:\/\/curated.spot\/fr\/business\/social\/\">\n                    <span class=\"curated-journal-topic-card__index\">05<\/span>\n                    <span class=\"curated-journal-topic-card__arrow\" aria-hidden=\"true\">\u2197<\/span>\n                    <p>PILIER TH\u00c9MATIQUE<\/p>\n                    <h3>M\u00e9dias Sociaux &amp; Contenu<\/h3>\n                    <span class=\"curated-journal-topic-card__keyword\">m\u00e9dias sociaux pour les restaurants<\/span>\n                <\/a>\n            <\/article>\n                        <article class=\"curated-journal-topic-card\" data-card=\"6\">\n                <a href=\"https:\/\/curated.spot\/fr\/business\/revenue\/\">\n                    <span class=\"curated-journal-topic-card__index\">06<\/span>\n                    <span class=\"curated-journal-topic-card__arrow\" aria-hidden=\"true\">\u2197<\/span>\n                    <p>PILIER TH\u00c9MATIQUE<\/p>\n                    <h3>Revenus &amp; Conversion<\/h3>\n                    <span class=\"curated-journal-topic-card__keyword\">r\u00e9servations de restaurant<\/span>\n                <\/a>\n            <\/article>\n                        <article class=\"curated-journal-topic-card\" data-card=\"7\">\n                <a href=\"https:\/\/curated.spot\/fr\/business\/rankings-data\/\">\n                    <span class=\"curated-journal-topic-card__index\">07<\/span>\n                    <span class=\"curated-journal-topic-card__arrow\" aria-hidden=\"true\">\u2197<\/span>\n                    <p>PILIER TH\u00c9MATIQUE<\/p>\n                    <h3>Classements &amp; Donn\u00e9es Locales<\/h3>\n                    <span class=\"curated-journal-topic-card__keyword\">classements des restaurants<\/span>\n                <\/a>\n            <\/article>\n                            <\/div>\n            <\/section>\n\n            <section class=\"curated-journal-manifesto\">\n                <div class=\"curated-journal-manifesto__index\">01<\/div>\n                <div>\n                    <p class=\"curated-journal-kicker\">Une meilleure fa\u00e7on de cro\u00eetre<\/p>\n                    <h2>La visibilit\u00e9 ne compte que lorsqu'elle devient le prochain choix du client.<\/h2>\n                <\/div>\n                <div class=\"curated-journal-manifesto__copy\">\n                    <p>Curated Spot aide les lieux locaux \u00e0 transformer une pr\u00e9sence num\u00e9rique plus claire en une d\u00e9couverte renforc\u00e9e \u2014 \u00e0 travers les endroits o\u00f9 les invit\u00e9s recherchent, comparent et d\u00e9cident.<\/p>\n                    <p>Commencez par des informations pr\u00e9cises sur le lieu, continuez avec des pages et du contenu que les gens peuvent comprendre, puis mesurez ce qui apporte des visites, des r\u00e9servations et des clients fid\u00e8les.<\/p>\n                <\/div>\n            <\/section>\n\n                    <section class=\"curated-journal-section curated-journal-posts\">\n            <div class=\"curated-journal-section-heading is-split\">\n                <div><p class=\"curated-journal-kicker\">Biblioth\u00e8que de lieux s\u00e9lectionn\u00e9s<\/p><h2>Derniers guides<\/h2><\/div>\n                <p>Un point de d\u00e9part utile pour chaque type et taille de lieu.<\/p>\n            <\/div>\n                    <div class=\"curated-journal-post-grid\">\n                                                                <article class=\"curated-journal-post-card\">\n            <a class=\"curated-journal-post-card__image\" href=\"https:\/\/curated.spot\/fr\/blog\/reviews\/review-acquisition\/ask-customers-for-restaurant-reviews\/\" aria-label=\"Comment demander aux clients de restaurant des avis sans cr\u00e9er de pression\">\n                                    <img decoding=\"async\" src=\"https:\/\/curated.spot\/wp-content\/uploads\/2026\/08\/cs011-review-request-feature-1024x576.webp\" alt=\"Une demande respectueuse d&#039;avis de restaurant avec une carte neutre cinq \u00e9toiles et un smartphone.\">\n                            <\/a>\n            <div class=\"curated-journal-post-card__body\">\n                <div class=\"curated-journal-post-card__meta\">\n                    <a href=\"https:\/\/curated.spot\/fr\/business\/reviews\/review-acquisition\/\">Acquisition de revues<\/a>                    <span>24 ao\u00fbt 2026<\/span>\n                <\/div>\n                <h3><a href=\"https:\/\/curated.spot\/fr\/blog\/reviews\/review-acquisition\/ask-customers-for-restaurant-reviews\/\">Comment demander aux clients de restaurant des avis sans cr\u00e9er de pression<\/a><\/h3>\n                <p>Un guide op\u00e9rationnel s\u00fbr pour demander aux invit\u00e9s du restaurant des avis honn\u00eates avec des scripts neutres, un timing clair, sans incitations et des garde-fous mesurables.<\/p>                <a class=\"curated-journal-read-link\" href=\"https:\/\/curated.spot\/fr\/blog\/reviews\/review-acquisition\/ask-customers-for-restaurant-reviews\/\">Lire le guide <span aria-hidden=\"true\">\u2197<\/span><\/a>\n            <\/div>\n        <\/article>\n                                                            <article class=\"curated-journal-post-card\">\n            <a class=\"curated-journal-post-card__image\" href=\"https:\/\/curated.spot\/fr\/blog\/rankings-data\/editorial-integrity\/top-places-list-methodology\/\" aria-label=\"M\u00e9thodologie de la liste des meilleurs endroits : Ce que les classements locaux ind\u00e9pendants devraient expliquer\">\n                                    <img decoding=\"async\" src=\"https:\/\/curated.spot\/wp-content\/uploads\/2026\/08\/cs012-ranking-methodology-feature-1024x576.webp\" alt=\"Une carte de la ville, des cartes de preuves, une r\u00e8gle et un crayon de conservateur repr\u00e9sentant une m\u00e9thodologie de classement local transparent.\">\n                            <\/a>\n            <div class=\"curated-journal-post-card__body\">\n                <div class=\"curated-journal-post-card__meta\">\n                    <a href=\"https:\/\/curated.spot\/fr\/business\/rankings-data\/editorial-integrity\/\">M\u00e9thodologie &amp; Int\u00e9grit\u00e9 \u00c9ditoriale<\/a>                    <span>24 ao\u00fbt 2026<\/span>\n                <\/div>\n                <h3><a href=\"https:\/\/curated.spot\/fr\/blog\/rankings-data\/editorial-integrity\/top-places-list-methodology\/\">M\u00e9thodologie de la liste des meilleurs endroits : Ce que les classements locaux ind\u00e9pendants devraient expliquer<\/a><\/h3>\n                <p>Un cadre pratique pour des classements locaux transparents : port\u00e9e, \u00e9ligibilit\u00e9, preuves, classement, fra\u00eecheur, limitations et ind\u00e9pendance \u00e9ditoriale.<\/p>                <a class=\"curated-journal-read-link\" href=\"https:\/\/curated.spot\/fr\/blog\/rankings-data\/editorial-integrity\/top-places-list-methodology\/\">Lire le guide <span aria-hidden=\"true\">\u2197<\/span><\/a>\n            <\/div>\n        <\/article>\n                                                            <article class=\"curated-journal-post-card\">\n            <a class=\"curated-journal-post-card__image\" href=\"https:\/\/curated.spot\/fr\/blog\/general\/statia-de-cafea-timisoara-story-locations\/\" aria-label=\"Sta\u021bia de Cafea : Le voyage \u00e0 travers la sc\u00e8ne du caf\u00e9 de sp\u00e9cialit\u00e9 de Timi\u0219oara\">\n                                    <img decoding=\"async\" src=\"https:\/\/curated.spot\/wp-content\/uploads\/2026\/08\/00-statia-de-cafea-editorial-hero-1024x539.webp\" alt=\"Parcours \u00e9ditorial de Sta\u021bia de Cafea\">\n                            <\/a>\n            <div class=\"curated-journal-post-card__body\">\n                <div class=\"curated-journal-post-card__meta\">\n                    <a href=\"https:\/\/curated.spot\/fr\/business\/general\/\">G\u00e9n\u00e9ral<\/a>                    <span>22 ao\u00fbt 2026<\/span>\n                <\/div>\n                <h3><a href=\"https:\/\/curated.spot\/fr\/blog\/general\/statia-de-cafea-timisoara-story-locations\/\">Sta\u021bia de Cafea : Le voyage \u00e0 travers la sc\u00e8ne du caf\u00e9 de sp\u00e9cialit\u00e9 de Timi\u0219oara<\/a><\/h3>\n                <p> Sta\u021bia de Cafea : un voyage \u00e0 travers la sc\u00e8ne du caf\u00e9 de sp\u00e9cialit\u00e9 de Timi\u0219oara, d'un chariot de caf\u00e9 et d'une exp\u00e9rience B2B \u00e0 trois distincts\u2026<\/p>                <a class=\"curated-journal-read-link\" href=\"https:\/\/curated.spot\/fr\/blog\/general\/statia-de-cafea-timisoara-story-locations\/\">Lire le guide <span aria-hidden=\"true\">\u2197<\/span><\/a>\n            <\/div>\n        <\/article>\n                            <\/div>\n                            <\/section>\n                <\/main>","protected":false},"excerpt":{"rendered":"","protected":false},"author":0,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":"","rank_math_title":"Hospitality Marketing & Local Growth | Curated Spot","rank_math_description":"Practical growth guides for restaurants, cafes, bars and hotels covering local SEO, reviews, social media, AI search, rankings, revenue and conversion.","rank_math_focus_keyword":"hospitality marketing, restaurant marketing, local SEO for restaurants, hotel marketing, hospitality growth"},"class_list":["post-7093","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/curated.spot\/fr\/api\/wp\/v2\/pages\/7093","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/curated.spot\/fr\/api\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/curated.spot\/fr\/api\/wp\/v2\/types\/page"}],"replies":[{"embeddable":true,"href":"https:\/\/curated.spot\/fr\/api\/wp\/v2\/comments?post=7093"}],"version-history":[{"count":1,"href":"https:\/\/curated.spot\/fr\/api\/wp\/v2\/pages\/7093\/revisions"}],"predecessor-version":[{"id":7132,"href":"https:\/\/curated.spot\/fr\/api\/wp\/v2\/pages\/7093\/revisions\/7132"}],"wp:attachment":[{"href":"https:\/\/curated.spot\/fr\/api\/wp\/v2\/media?parent=7093"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}